Hyundai Automotive Interface Project
Integrated Hardware/Software Interaction
On the Hyundai project, I led the UX research and interaction design for an integrated armrest interface, combining physical ergonomics with digital controls.
The challenge was to design something that felt intuitive and comfortable in real use, not just visually refined. Rather than relying solely on digital prototypes, I built physical armrest mock-ups to explore reach, posture, and control placement.
I conducted internal and small scale external usability testing, observing natural resting positions, wrist angles, and moments of hesitation. Early testing revealed subtle ergonomic tensions and interaction friction that weren’t obvious in concept designs.
Using these insights, I iterated both the physical form and digital interaction flow, working closely with engineering and industrial design to ensure refinements were practical and technically aligned.
When Hyundai conducted comparative testing against alternative concepts, our design demonstrated clear ergonomic and usability advantages. The research led iteration directly strengthened comfort, reach efficiency, and interaction clarity.
This project reinforced the importance of testing physical assumptions early, integrating hardware and software design thinking, and grounding iteration in observed behaviour rather than preference.
Design Systems
I introduced Atomic Design principles at Uniphy to create a modular, reusable component structure that improved scalability and flexibility. By separating visual styling from core interaction patterns, we were able to adapt interface visuals to align with different client demonstrations while maintaining consistent usability standards. This systematic approach improved efficiency, ensured consistency across projects, and supported collaboration with engineering teams.
Accessibility
I championed accessible UI design by reviewing colour contrast ratios, typography, focus states, and interaction patterns to align with WCAG guidance. I embedded accessibility considerations early in the design process and advocated for inclusive decision-making during reviews and testing. While my scope focused on visual and interaction design rather than full compliance auditing, I ensured accessibility principles were consistently applied within my area of responsibility and remain up to date with WCAG 2.2 developments.